Programme
INTERACTION. SERVICE. EXPERIENCE.
Our industry’s traditional stage-and-seats (‘them and us’) model of live entertainment is giving way to a new paradigm which encompasses increasingly interactive visitor experiences in revitalised destinations. Today’s product is entertainment and service is the method of delivery.
Against a backdrop of diminished public funding and increased competition from all forms of leisure, the arts and entertainment sector must respond with new business approaches. Traditional ticketing and subsidy finance are giving way to customer-centric marketing, coupled with a healthy dose of commercial pragmatism. But how do we maintain quality, diversity and cultural value in an era of increasingly commercial, mainstream entertainment?
Over two days, AuditoriumsMeet 2011 combines a packed conference programme, unique site tours (including the award-winning O2 Dublin and the city’s new Grand Canal Theatre) and networking events, that will let you explore the latest trends in venue finance, revenue generation, design and visitor experiences.
Download the Updated Preview here to learn more...
WHAT WILL BE DISCUSSED?
Core themes for discussion at AuditoriumsMeet 2011 will include:
- Architecture and Design: A focus on renovation and Modernisation
- Turning your venue into an Entertainment Destination
- Marketing and Engagement in the era of Social Media
- Revenue Generation: From ticketing and merchandise through to catering and retail
- Audience Engagement and Development
- Naming rights, branding and sponsorship – Balancing commercial gain with customer quality
- New Technologies to enhance your Visitor Experience
- Attractions or Distractions? How best to add secondary income streams.
The complete AuditoriumsMeet 2011 conference programme will be announced shortly. In the meantime, download the Event Preview here to learn more. See the latest Programme Updates in our news listings!
WHO WILL BE THERE?
AuditoriumsMeet 2011 is designed for leading executives in theatre, concert hall, arena, performing arts and live entertainment destinations, including:
- Venue Owners & Operators
- Commercial & Business Development Directors
- Local Authority/City Arts and Tourism Departments
- Arts Bodies
- Event Promoters
- Festival Organisers/Host Sites
- Architects and Designers
- Consultants
- Financiers/Investors
- Product & Service Suppliers
See the latest Attendance Updates in our latest news listings!
Site Tours: Emphasis is placed – within the main conference programme and during the site tours – on the information needs of those management teams that are initiating or underway with a venue renovation, redevelopment, expansion, modernisation or new-build investment.
